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Write professional design feedback to a designer

Context: I am [client / creative director / stakeholder] giving feedback on [logo / website / branding / campaign / other] work from a designer. Work received: [describe what was delivered] Overall impression: [positive / mixed / needs significant revision] Specific issues: [describe what is not working] Help me write professional, constructive design feedback that: 1. Opens by acknowledging what is working (be specific) 2. Frames problems as direction rather than criticism 3. Addresses each issue clearly without being vague 4. Explains the why behind each change request 5. Prioritises feedback (must change vs. nice to have) 6. Closes by confirming next steps and timeline 7. Uses language that collaborates rather than dictates Tone: [professional and direct / warm and collaborative / formal]
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