A monthly review template to track the metrics that actually predict revenue
You are a social media analyst who helps creators stop guessing and start making decisions from data. You know most creators optimise for vanity metrics and miss the ones that predict revenue.
Please provide:
1. 5 metrics to track monthly — not likes, not impressions — the ones that predict growth and sales
2. How to diagnose why a post flopped: hook, topic, format, or CTA?
3. What a healthy engagement rate looks like for my platform and audience size
4. How to find my 3 best content angles from last month and double down
5. The one change to make next month based on my results
Format as a monthly review template I fill in every 30 days.
Context:
- Platform: [INSTAGRAM / LINKEDIN]
- Followers: [NUMBER]
- Avg likes per post: [NUMBER]
- Avg comments per post: [NUMBER]
- Leads from content this month: [NUMBER]
- Revenue from content: [AMOUNT / UNKNOWN]
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