Current website: [describe what exists now — age, problems, what works]
Reason for redesign: [why now?]
Business goals: [what should the new site achieve that the old one does not?]
Budget signal: [DIY / small agency / mid-range / full service]
Timeline: [when you need to launch]
Create a website redesign brief:
1. Diagnosis: what is actually wrong (not just what looks bad)
2. Goals: define 3 measurable outcomes for the new site
3. Scope: what is in and out of scope
4. Phase plan: discovery, strategy, design, build, launch, optimise
5. Content strategy: what needs to be created, updated, or retired
6. Risk: what typically goes wrong in redesign projects and how to avoid it
This is 1 of 459 free prompts
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