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Portfolio Website Strategy

Design a portfolio website that wins clients

Portfolio type: [design / photography / development / writing / other] Target client: [who you want to hire you — industry, size, role] Current portfolio pieces: [how many, what type, what quality] Personal brand: [how do you want to be positioned?] Create a portfolio website strategy: 1. Page structure: which pages do you need and which are unnecessary? 2. Work presentation: how to display case studies vs. a gallery 3. The "about" angle: how to write about yourself without sounding generic 4. Services or process page: do you need one and what should it say? 5. Contact strategy: what info to collect and how to make it easy 6. Visual design direction: how your portfolio site itself should feel 7. The one thing most portfolio sites get wrong that you should avoid
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