Audit your existing brand for consistency and strength
Brand to audit: [describe your business and what you currently have]
Age of current brand: [how long you have had it]
Biggest concern: [what feels off or outdated]
Conduct a brand audit covering:
1. Consistency: are all touchpoints using the same colours, fonts, and tone?
2. Clarity: does the brand communicate what you do and for whom in under 5 seconds?
3. Differentiation: does the brand look and sound different from competitors?
4. Relevance: does it still match your current audience and offer?
5. Trust: does it look credible for the price point you charge?
6. Priority fixes: rank the top 5 improvements by impact vs. effort
7. Should this be a refresh (evolution) or a full rebrand (revolution) — and why?
This is 1 of 459 free prompts
The full library is organised into 15 categories — business, marketing, sales, strategy, study aid, career, small business, and more.