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Brand Style Guide Outline

Structure a full brand style guide

Brand: [describe it] Elements we already have: [logo, colours, fonts, photography style, etc.] Team who will use this: [internal team / external agencies / freelancers] Create a comprehensive brand style guide outline covering: 1. Brand overview (story, mission, personality) 2. Logo usage rules (sizes, clear space, approved variations, forbidden uses) 3. Colour system (primary, secondary, accent, neutrals with hex values) 4. Typography system (fonts, hierarchy, sizing) 5. Photography and imagery guidelines 6. Iconography and illustration style 7. Layout principles (grid, spacing, composition) 8. Tone of voice summary 9. Application examples
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